Tara Williams spoke to the Society For Marketing Professional Services Atlanta. She explained the best social media tools for monitoring your own business and as well monitoring the competition. She focused specifically on the Social Mention Tool. She presented the easiest and most useful tools for business owners to take advantage of.
Social Mention is a social media search and analysis platform that aggregates user generated content from across the universe into a single stream of information. It allows you to easily track and measure what people are saying about you, your company, a new product, or any topic across the web's social media landscape in real-time, Social Mention monitors 100+ social media properties directly including: Twitter, Facebook, FriendFeed, YouTube, Digg, Google etc. Tara Williams emphasized the importance of detecting wrong and damaging comments regarding your business in time. The use of these social media monitoring tools can help you manage your online reputation and protect your brand.