Linked In For Reputation Management Part 4

28 Nov 2012

With countless social networks to manage you need to be conscious of where you are spending your time and maximize your social profiles. Here are two simple and quick things that you can do today to get more from your LinkedIn profile.

Add applications

LinkedIn applications enable you to have a more comprehensive profile, share and collaborate with your connections, and get valuable insights that can help you to make better business decisions. Furthermore, when you update the information on any of your applications, your activity is visible in your connections network updates, thus enhancing your personal brand and visibility. This is also an excellent way to highlight work that you do for your clients and to build good will. Choose the applications that will help your productivity and download them to your LinkedIn profile page.

Be sure to Try LinkedIn Answers

LinkedIn Answers is one of the best places on the web to share business knowledge: You are able to ask your question and get dozens of quick, accurate answers from your network and other experts worldwide. You even have the ability to become an "expert" yourself, which will only add value to your profile and enhance your personal credibility. LinkedIn Answers enables you to showcase your knowledge, expertise, and interests by answering questions that your network wants to know.

This is another great opportunity to gain new business as well. Many times I have seen questions posted requesting recommendations for reliable service providers, yet no service provider raises their hand. This is inbound marketing at its finest. LinkedIn Answers also allows you to stay up to speed on the latest in your industry and niche by staying current on what others in your industry are talking about.