Linked In For Reputation Management Part 3

More than 2 million companies have LinkedIn company pages. LinkedIn represents a valuable demographic for marketers, with an average household income of nearly $110,000, their members are affluent and influential professionals. Everyday millions of professionals search LinkedIn for companies, whether they are looking for a potential employer, a company to hire to do work for them or they are seeking to validate that a business appears to be reputable; the bottom line is they are seeking information and you want to ensure that your company is able to help them find the answers that they are looking for. Ask for recommendations here as well, this is a great place to let your happy clients be your biggest advocates and do your marketing for you. You can also create targeted ads that are directed to your company page, connect your company profile to you company Twitter account, and add a "follow" button to your website to make it as easy as possible for people to engage with your brand.